What to Know Before Ordering Labels

Thinking about what to consider before ordering labels for cosmetic jars or for any other brand product from a sticker manufacturer? If you’re looking for the right answer to this question, then you’re at the right place. Here we will help you understand what you need to know before ordering labels from a label printer company. 

Labels might seem like a small piece of the packaging puzzle, but they play a massive role in how customers perceive your product. Whether you’re selling skincare in glass jars or spices in plastic containers, a good label tells your brand’s story, keeps vital information front and center, and ensures your packaging stands out on the shelf. But ordering the right one from a label printer company is crucial to avoid costly reprints or mismatched materials. Whether you’re new to this sticker industry or just started, understanding the best ways of ordering labels is a must. So let’s explore..

Understand the Purpose of Your Labels

Are your labels decorative, informative, tamper-proof, or all of the above?

When working with a label printer company, it’s essential to start by defining what you want the label to do. For example:

  • Do you need full-wrap labels for cosmetic jars that can endure oily environments?
  • Are your products going into refrigerated or humid climates?
  • Will the label need to include ingredients, expiration dates, or barcodes?

Different applications require different label types. This is especially true when working in industries like beauty and food, where regulatory compliance and consumer trust are key.

2. Choose the Right Material for the Job

Your choice of material determines not only the look of your label but also its durability. Some products require waterproof or oil-resistant labels, while others may only need paper labels with a premium finish.

For labels for cosmetic jars, waterproof materials like BOPP (biaxially-oriented polypropylene) or vinyl are popular due to their resistance to moisture and oils. On the other hand, kraft paper or textured materials might suit organic or artisan products better.

Ask your sticker manufacturer to recommend materials based on the container shape, surface type (glass, plastic, metal), and intended usage.

3. Size and Shape Matter More Than You Think

A label that looks great on-screen might not align perfectly with your actual product. Make sure you measure the application surface carefully, especially for jars with curves or tapered edges.

You can also explore unique die-cut shapes that fit your brand personality. A high-quality label printer company will allow for custom shapes without compromising readability.

4. Match Your Printing Method to Your Needs

Most sticker manufacturers use two primary printing technologies:

  • Digital Printing: Ideal for small batches or frequent design changes. It’s cost-effective and great for indie brands or seasonal products.
  • Flexographic Printing: Better suited for large runs where consistency and speed are priorities. It’s more cost-effective at scale.

If you’re just starting, digital printing gives you the flexibility to test designs without committing to a large inventory.

5. Design with Your Audience in Mind

A beautifully designed label doesn’t just attract the eye; it tells a story. When creating your artwork, consider:

  • Typography: Make sure your fonts are readable, even in small sizes.
  • Colors: Choose shades that align with your brand identity and appeal to your target customer.
  • Hierarchy: Prioritize important information like product name, key benefits, and usage instructions for easy scanning.

6. Know the Rules and Regulations

This is especially crucial for cosmetics and food products. Labels often need to include:

  • Ingredient lists
  • Expiration/manufacture dates
  • Batch numbers
  • Country of origin
  • Usage instructions or warnings

Partnering with experienced label printer companies ensures your labels are compliant with industry regulations and market standards.

7. Consider Environmental Factors

Where and how your product is used affects your label’s longevity. If it’s likely to come into contact with water, sunlight, or rough handling, you need a durable finish.

Labels for cosmetic jars, in particular, should be smudge-proof and resistant to oils. Look for weatherproof materials or lamination options that provide a protective barrier against wear and tear.

Also, ask your label supplier about environmentally friendly options if sustainability is a key part of your brand story.

8. Think Ahead About Quantity and Cost

Many startups order fewer labels upfront to save money, but printing in bulk often reduces the cost per unit significantly. Still, that’s only smart if your design won’t change soon.

Here’s what affects pricing:

  • Material type
  • Printing method
  • Label shape and size
  • Number of colors
  • Volume ordered

Get quotes from multiple sticker manufacturers and compare not just the price but also delivery times, material quality, and customer support.

9. Verify Turnaround Times

Label production takes time, especially if custom die-cutting, proofing, or specialty finishes are involved.

A reliable label printer company should be transparent about lead times and help you plan your product launches accordingly. Some manufacturers also offer express services for urgent jobs, but it’s always better to order early and avoid last-minute delays.

10. Test Before You Scale

Don’t place a massive label order until you’ve tested:

  • Adhesion quality on your product surface
  • Design legibility at real size
  • Performance under real-world conditions (heat, cold, oils)

Most professional sticker manufacturers offer sample runs or proofing services. Take advantage of these to avoid costly design or material errors.

Why Work With a Reliable Label Printer Company Like Stars Labels?

When you’re dealing with product packaging, consistency is key. You want labels that look great, stick well, and represent your brand in every setting, from boutique stores to Instagram feeds.

Stars Labels specializes in creating premium labels for industries like cosmetics, lubricants, food, and more. Based in the UAE, they offer:

  • High-end printing technologies
  • Strong regional distribution support
  • A solid understanding of packaging trends in beauty and wellness
  • A reputation for serving top brands like Himalaya, Starbucks, and Savola

We also provide complete design-to-print support, helping you make smarter decisions for your next label batch.

Final Thoughts

Labels may seem simple, but they carry your brand’s reputation literally. Whether you’re launching a new product or updating your existing packaging, take the time to choose the right material, printer, and design strategy. From the food, lubricant, or beauty industry, making the right order of labels is worth the time, effort, and money. Consider the following, such as size, material, shape, turnaround times, rules and regulations, and more, as we have mentioned in the blog above. Above all, choosing a reliable label printer company is crucial to create labels that stand out for your brand from competitors and create a remarkable impression on the audience. With Stars Labels, you can kickstart your business journey by making appealing labels. 

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